Online Style Curation Companies Save Us Time!
As a professional woman working full time, between keeping some sort of fitness routine and work-life balance, sometimes there simply isn’t time to go to the mall and shop. You know how sometimes we wished we had personal stylists that picked out things for us that they know 100% would fit and make us feel free? Well, online style curation companies do that!
I’ve heard two polar reactions toward this trend:
1. What? I have to pay someone to go shopping for me? That takes all the fun out! I LOVE shopping! Why would I ever buy stuff and not be able to “shop”?
2. What? I can have someone who knows what they’re doing to pick stuff out and mail them to me? I’m all ears!
This may be a no-brainer for some of you shopaholics out there (lol), others may need more reasoning and justification before you jumped on this bandwagon. I am actually kind of pro-online style curation at this point. I’ve tried a few different companies, most of them have worked out quite nicely. I would say about 20% of all my shopping nowadays are done through an online style curation company.
Here 5 reasons why I like to use online style curation services:
1. Convenience
This is an obvious one – you won’t need to browse through online catalogs of numerous products and figure out sizing, color, fit, all on your own. You usually would have to share a little bit about what type of clothing or accessories you’re looking for through some kind of survey/questionnaire. Then, the stylist will put together a list of items for you. A box arrives at your door with everything that’s been curated for you!
2. Break out of your style rut
This was one of the main driving forces for me when I started using online style curation services, specially DailyLook Elite. A few years ago, I started noticing that I was purchasing the same kind of items in different colors and different brands, and I always gravitate toward the same styles everywhere I shopped. I wanted to try out different styles but I also wanted to make sure am trying the RIGHT styles for me. My first box with Dailylook came with pieces in colors I NEVER reach for (see mustard orange blazer to the right) but turned out to be the best new color/style I needed to try!
3. Learn about new brands
I like sticking to the same brands when it comes to shopping for clothes because you know you can expect the same fit and quality. Keeping up with new brands, especially a lot of the indie/novel brands that are popping up every day, is a daunting task. Through EUJEANCO, I learned about a new brand that made amazing jeans called Articles of Society. Through DailyLook, I learned about Just Black for equally amazing jeans. Both are in the $30-$60 price point. I know just the brands I’d be looking for next time I need to pick out jeans!
Four pairs of jeans from EUJEANCO that fit perfectly. The 5th pair (that I ended up keeping) is the muted pink pair I’m wearing below!
4. Avoid the chaotic mall situation
If you live in Southern California or any major metropolitan city, you probably run into the situation that I do. It takes forever to find parking lot, super long lines to get cash register, long times at Starbucks… I hate lines. Therefore, I prefer shopping online!
5. Reduce shipping waste
Did you know nearly 30% of all online purchases get returned to retailers? If I’m completely honest, it feels like I return more than 30% of things I buy online. With a style curation company, If the they designed the style questionnaire well and the stylist really takes time to know you and your style, what they pick for you should be PERFECT. It was the case with EUJEANCO for me – they sent me 5 pairs of jeans that all fit like a glove. Compared to returning 30% of what I buy back to the retailers, I want to have my purchases actually fit so I can keep them! (Here’s a promo code to save $15 from the $25 styling fee, which if you end up keeping the jeans, it will be applied toward the purchase of it!)
In addition, I’ve also tried Trunk Club & mm. LaFleur. While they definitely have quality pieces, in my personal experience their curation process fall short compared to DilayLook and EuJeanco’s. What’s your experience like with some of these online style curation services??
Disclaimer: I periodically receive styled boxes from Dailylook and get to keep a portion of the items. I received 1 styled box from EUJEANCO in exchange of my opinion and was gifted one out od the 5 pairs that I received.